How Scholarly Societies and Publishers Champion Patient Safety
2 months ago
Patient safety focuses on preventing, reducing, and analyzing errors and avoidable harms. Given that poor patient care is ...
Five Questions Academic Publishers and Societies Have About Threads: The ...
5 months ago
In today’s fast-paced social media landscape, it’s crucial for marketing professionals in academic publishing to stay ahead of ...
A roadmap for universities to build an effective content marketing ...
7 months ago
“Content is king.” So goes the maxim beloved of digital marketers, search engine optimization strategists, and online branding ...
From Goals to Execution: How Research Publishers and Societies Can ...
7 months ago
Type in “social media strategy” into the search engine of your choice and you will be greeted with ...
Five Ways Research Societies Can Fight Fake News About Immunization ...
8 months ago
The WHO’s World Immunization Week 2023 is based on the theme “The Big Catch Up,” highlighting the need ...
How universities have successfully harnessed social media to promote patents
8 months ago
Recently, we looked at why developing a patenting culture presents vital opportunities for reputation-building, talent recruitment, and profit ...
Creating and Promoting Relevant and Powerful Content on WeChat: A ...
By
Jiawei Li
8 months ago
As Western research publishers focus on building a presence in China, they are increasingly paying attention to Chinese ...
The Importance of Storytelling in Brand Building for Research Societies
8 months ago
Digital transformation has changed the way researchers, publishers, and research societies use new-age media to be seen, heard, ...
What Twitter’s Newly Revealed Algorithm Means for Your Online Presence
8 months ago
With more than 500 million daily users across the globe, Twitter manages a staggering 150 billion tweets every ...
WeChat’s Business Version WeCom: An Introduction for Societies, Journals, and ...
By
Jiawei Li
10 months ago
China will be one of the most active markets for the scientific research industry in the next five ...